Pillar 7: Resource Allocation for Effective Media Mix Strategies

• June 21, 2022
• Claire Novak

Pillar 6: Budget Consistent with Objectives

• June 3, 2022
• Claire Novak

Pillar 5: A Timeline that Drives Momentum

• June 2, 2022
• Claire Novak

Pillar 4: An Extensible Content Foundation

• June 2, 2022
• Claire Novak

Pillar 3: A Well Defined and Validated Audience

• May 11, 2022
• Claire Novak

Pillar 2: Holistic Performance Metrics and Relevant KPIs

• April 27, 2022
• Claire Novak

Pillar 1: A Clearly Defined Media Mix Strategy

• April 12, 2022
• Claire Novak

The 7 Pillars of Digital Marketing Success – Introduction

• April 7, 2022
• Claire Novak

2021 Key Findings Report

• February 17, 2022
• Claire Novak

Boost your marketing ROI with a full-funnel strategy

• January 11, 2022
• Claire Novak

Mid-Year 2021 Key Findings Report

• July 16, 2021
• Claire Novak

2020 Key Findings Report

• January 25, 2021
• Claire Novak

2020 Mid-Year Key Findings Report

• July 17, 2020
• Claire Novak

2019 Key Findings & Results

• January 26, 2020
• Claire Novak

A brand marketer’s guide to programmatic advertising

• February 1, 2019
• Claire Novak

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