Programmatic & Personal Career Growth
If you are willing to learn the ropes, programmatic can provide upward career projection. It enables you to advance your career in a billion dollar up-and-coming industry.
Goodbye Mass Marketing, Hello 1:1 Marketing
Capitalize on the ability to target 1:1, as opposed to targeting everyone. This type of marketing can enhance your customer’s experience by delivering relevant information directly to them and by delivering messages throughout the entire buying process.
Three Things Publishers Should Know About Programmatic
Publishers are realizing the opportunities that are available with programmatic and how it can help their end customers. Here are three components of programmatic that you should view with a lens of opportunity: data, audience extension, and market share.
via Entrepreneurship Life
via The Drum