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Apr 18

Media habits & digital advertising

Since the start of the internet era, media habits among users have continued to evolve. From radio and television to dial-up internet, to mobile phones. How people engage in the media has not only changed how users view content, goods, and services but also how they purchase those items. This, in turn, has affected how companies target the ideal consumer and how their advertising is running to reach those consumers. This webinar shares how consumer media habits have evolved.

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