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Jan 27

The need for great landing pages

When it comes to turning traffic into conversions, landing pages can be the most important aspect of a digital advertising campaign. Remember, landing pages are independent pages dedicated for specific traffic or digital advertising campaign and are designed to drive conversions. For the purposes of this webinar, we are focusing on the relationship between landing pages and digital advertising campaigns, however, the best practices we cover can be applied to all traffic sources.

There are many different benefits that come from having optimized and targeted landing pages in any campaign, to understand these benefits itŠ—’s important to understand digital advertising campaigns and how landing pages work within those campaigns.

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