It’s almost impossible today to read anything about digital marketing without someone mentioning programmatic. Simply put, programmatic is the process of buying media in an automated fashion through digital platforms. This automation process presents a lot of opportunities for marketers.
On Tuesday, July 22, 2015 at 2:00 PM MST, the Choozle client success team hosted a webinar that took a deep dive into the opportunity that programmatic media buying offers and how to best take advantage of it.
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