End-of-Year Key Findings & Results

Best-tested strategies to make 2024 a successful year.

Last year, digital advertising epitomized a landscape of innovation, data-conscious strategies, and the pursuit of immersive and personalized experiences that drive results. Advertisers emphasized quality, focusing on metrics that evaluated the impact and relevance of ad views rather than sheer reach.

Choozle aims to elevate brands by connecting them with their desired audience across various media platforms and channels. With the first half of 2024 behind us, merging retail media and digital advertising promises to create seamless human connections. The coming months promise disruption for advertisers and marketers; it is far from business as usual.

About this Report

This report provides insights into the allocation and impact of paid media budgets for leading brands in 2023. Leverage our key findings to inform and guide your digital advertising strategy to reach your annual goals and finish 2024 on a high note.

Personal support

While our tools automate the media buying process, we know the human touch still matters. Starting on day one, we guide you in using our self-serve tools, from campaign setup to optimization. We’re also available to troubleshoot in our support center and during dedicated office hours.

Online learning

Didn’t go to school for programmatic? Neither did we. Instead, we created our own path to self-service success. With a trove of resources available, including webinars, video courses, and support articles, you can quickly master key concepts and terms to navigate the digital advertising landscape.

Transparency & control

Our motto is digital advertising made easy for good reason. Through learning, guidance, and easy-to-tools, we enable our partners to take back control of their digital advertising—and make the ad tech world a better place for marketers and advertisers.

Trusted by

“Choozle has consistently proven to be a top performer for us. Month-over-month, I can count on the strategies we deploy in Choozle to drive new traffic to our site and steadily increase appointment bookings for each of our locations.”

–Jeff Archambault, Director of Marketing,
SharpeVision Modern LASIK

“Utilizing Choozle to bring programmatic in-house, versus working with several different vendors, makes it much easier for us to strategize and pitch new business. With the amount of control Choozle gives us, we’re able to prove real-time success.”

–Kate Diehl, Director, Media Buying,
One2One Targeting

Find out why marketers & advertisers have run more than 97,000 digital ad campaigns with Choozle.

Schedule a 30-minute discovery call with us now.

Tina Starr is a seasoned marketing and advertising strategist with a proven track record in agency leadership and strategic account management. As Vice President of Account Management and Strategy, she leverages her expertise in performance marketing to drive results, build high-performing teams, and lead successful client initiatives across diverse industries.

Throughout her career, Tina has achieved notable success focusing on how to connect marketing efforts directly to measurable outcomes. Her leadership experience in various agency environments has allowed her to cultivate strong teams and foster a collaborative culture that encourages creativity and innovation.

Before stepping into leadership roles, Tina gained valuable experience in digital marketing, advertising, communications and brand strategy. This diverse background has equipped her with a comprehensive understanding of the marketing and advertising landscape, enabling her to navigate challenges effectively and deliver impactful results that drive business growth and enhance client success.