Last year was filled to the brim with big goals, improvements, additions and - of course - tons of fun. 2017 yielded several key milestones for Choozle, anchored by 120%... read more →
A custom audience is created from first-party, third-party or retargeting profiles that can be blended, saved and used in a campaign. Technically, all of your audiences will be custom. Our... read more →
Programmatic is like pizza: the toppings you use can make it or break it. Will the ingredients of your strategy and tactics bake up the best pie? Or will the... read more →
Today there is a push for brands to be neutral in the audience they target and the message they portray in their digital advertising campaigns. A brand that runs an... read more →
Gender stereotyping in advertisements is a common tactic used for many brands and products to portray their target audience. Whether it's the strong, luxurious shampoo that only features women with... read more →
Digital advertising is experiencing a shift towards a multiscreen world, and despite increasingly available opportunities, user experience tends to be overlooked by brands and their agencies. To better understand this... read more →