create organic experiences
Create an advertising experience where branded messages engage audiences as a part of their favorite websites, rather than disrupting the user experience.
Native ads create value for a content-focused strategy leveraging blogs, articles, or downloads to drive user engagement through the conversion funnel. Native advertising is a smart tactic for demand generation in B2C campaigns with long sales cycles or B2B campaigns. Native advertising runs through Choozle as a creative format, and it can be paired with the same range of available targeting strategies.
Native advertising is a creative asset type that includes a header, body copy, and an image. When a native ad is programmatically bought, the fields are placed in an ad unit stylized by the publisher so that it fits seamlessly into the context and design of the publisher’s website. Native ad units are often listed as a promoted or sponsored post.
Quick Integration: Incorporating native ads into an existing Choozle campaign takes less than five minutes and can increase your click-through rates by two to three times that of a display asset.
Refined Targeting: Leverage first and third-party data audiences, keyword lists, or contextual targeting parameters from your other Choozle ad groups to refine targeting and drive maximum impact.
Demand Generation: The native advertising targeting tactic is best suited for demand-generation in B2C campaigns with long sales cycles or B2B campaigns.
Our team of digital media experts are here to meet you where you are on your digital journey. Whether you’re looking to leverage our self-service platform or managed services, we’re ready to chat about your Display, CTV, Native, Audio, Video, DOOH, Search or Social advertising needs.
Tina Starr is a seasoned marketing and advertising strategist with a proven track record in agency leadership and strategic account management. As Vice President of Account Management and Strategy, she leverages her expertise in performance marketing to drive results, build high-performing teams, and lead successful client initiatives across diverse industries.
Throughout her career, Tina has achieved notable success focusing on how to connect marketing efforts directly to measurable outcomes. Her leadership experience in various agency environments has allowed her to cultivate strong teams and foster a collaborative culture that encourages creativity and innovation.
Before stepping into leadership roles, Tina gained valuable experience in digital marketing, advertising, communications and brand strategy. This diverse background has equipped her with a comprehensive understanding of the marketing and advertising landscape, enabling her to navigate challenges effectively and deliver impactful results that drive business growth and enhance client success.