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Financial Services Advertising
Unlock Growth with Financial Services Advertising Strategies
Drive results with targeted digital campaigns tailored for the financial industry.
As financial services companies invest more in digital advertising, adopting effective strategies has become crucial for standing out in a competitive market. The Financial Services Advertising Strategies Guide offers insights into the most effective tactics for engaging customers, generating leads, and building trust online.
What’s Inside the Guide?
Discover key strategies to optimize your financial services campaigns:
- Contextual Targeting: Place ads on relevant sites aligned with financial topics.
- Data-Driven Campaigns: Broaden your reach with third-party data segments from leading providers.
- CRM Targeting: Use your first-party customer data to connect with existing clients and drive conversions.
- Retargeting Tactics: Re-engage users who have already interacted with your brand.
Why This Guide Matters
Digital advertising for financial services is evolving, and adopting the right strategies will help you achieve your business objectives faster. With targeted campaigns, you’ll ensure your message resonates with the right audience—whether promoting a new banking product, an investment opportunity, or a financial planning service.
What You’ll Gain
- Learn how to engage customers using both first-party and third-party data.
- Build trust by placing ads within relevant financial environments.
- Maximize conversions by reconnecting with customers through personalized retargeting campaigns.
Download the Financial Services Advertising Strategies Guide Today!
Ready to drive better results with your financial advertising efforts? Fill out the form to get instant access to expert insights and actionable strategies tailored for the financial industry.
Work With Choozle and Experience:
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Personal Support: While our tools automate the media buying process, we know the human touch still matters. Starting on day one, we guide you in using our self-serve tools, from campaign setup to optimization. We’re also available to troubleshoot in our support center and during dedicated office hours.
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Online Learning: Didn’t go to school for programmatic? Neither did we. Instead, we created our own path to self-service success. With a trove of resources available, including webinars, video courses, and support articles, you can quickly master key concepts and terms to navigate the digital advertising landscape.
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Transparency & Control: Our motto is digital advertising made easy for good reason. Through learning, guidance, and easy-to-tools, we enable our partners to take back control of their digital advertising—and make the ad tech world a better place for marketers and advertisers.
Tina Starr – CEO
Tina Starr is the Chief Executive Officer of Choozle, where she guides the company’s strategic direction, operational excellence, and long-term growth. With more than 15 years of experience in marketing, media, and technology, she is known for aligning teams around clear priorities, elevating performance standards, and delivering measurable outcomes for brands and agencies.
Before becoming CEO, Tina served as Executive Vice President of Revenue. She unified Sales, Account Management, and Media Solutions into a single integrated organization designed to improve performance, strengthen client relationships, and drive sustainable growth. She advanced Choozle’s market position by championing transparency, improving inventory quality, and expanding access to advanced measurement, enabling clients to connect investments to real business impact. She also built a deeper leadership bench and supported the advancement of women into senior roles.
Earlier, Tina served as Vice President of Account Management and Strategy, where she developed scalable programs, improved campaign execution, and led teams that consistently delivered stronger retention, revenue growth, and client outcomes. Before joining Choozle, she held senior roles at Next Step and HumanDesign and contributed to Google’s Premier Partner Program, shaping standards that influenced the broader performance marketing industry.
Tina is a collaborative and data-informed leader who combines strategic clarity with operational rigor. She mentors emerging leaders through Upnotch and DECA and has supported organizations such as the American Cancer Society, Habitat for Humanity, and Alpha Chi Omega. As CEO, she leads Choozle with a people-first mindset, ensuring that technology strengthens expertise and enables the company’s next era of innovation and customer-focused growth.