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Prime Video Inventory Through Choozle

Many people use Amazon Prime Video to watch movies, binge their favorite shows, and even watch MLB and Thursday Night Football games. With Prime Video’s success over the years, it’s no surprise that campaigns running on this platform perform well – when it’s done right. And that’s where Choozle comes in! We’re here to help you set your campaigns up for success.

Through our partnership with Amazon, Choozle can access Connected TV (CTV) inventory available on Prime Video. With an estimated monthly reach surpassing 115 million viewers in the U.S. alone, Prime Video has established itself as one of the leading ad-supported streaming platforms in the industry.

Campaigns on Prime Video are set up via Preferred Deals, providing the option to select between Run-of-Serve (ROS) for all ad-supported TV and movies on Prime Video or genre-specific Contextual Inventory Deals (drama, action, suspense, comedy, etc.). Advertisers also have the ability to incorporate Amazon’s audiences and their own first-party audiences into any Prime Video Campaign.

With our Managed Service offering, Choozle empowers clients to execute campaigns on Prime Video and other proprietary streaming inventory sources owned and operated by Amazon.

In this downloadable guide, you’ll learn the specifics and crucial insights that include:

The popular age group of Prime Video viewers
The percentage of effectively connecting with your target audience
Specific information about how many households shopped on Amazon in the last month and how Prime Video compares to non-Prime Video households
You’ll learn when to premier your targeted ad based on data-driven insights.

You’ll also find a Prime Video Inventory that includes fullscreen, sound on, non-skippable, and more, as well as a full list of Prime Video Ad Specs, to ensure that your ads follow the right guidelines, sizes, etc., to ensure you’re running a successful campaign.

Download the guide today to educate yourself and get started.

Tina Starr is the Chief Executive Officer of Choozle, where she guides the company’s strategic direction, operational excellence, and long-term growth. With more than 15 years of experience in marketing, media, and technology, she is known for aligning teams around clear priorities, elevating performance standards, and delivering measurable outcomes for brands and agencies.

Before becoming CEO, Tina served as Executive Vice President of Revenue. She unified Sales, Account Management, and Media Solutions into a single integrated organization designed to improve performance, strengthen client relationships, and drive sustainable growth. She advanced Choozle’s market position by championing transparency, improving inventory quality, and expanding access to advanced measurement, enabling clients to connect investments to real business impact. She also built a deeper leadership bench and supported the advancement of women into senior roles.

Earlier, Tina served as Vice President of Account Management and Strategy, where she developed scalable programs, improved campaign execution, and led teams that consistently delivered stronger retention, revenue growth, and client outcomes. Before joining Choozle, she held senior roles at Next Step and HumanDesign and contributed to Google’s Premier Partner Program, shaping standards that influenced the broader performance marketing industry.

Tina is a collaborative and data-informed leader who combines strategic clarity with operational rigor. She mentors emerging leaders through Upnotch and DECA and has supported organizations such as the American Cancer Society, Habitat for Humanity, and Alpha Chi Omega. As CEO, she leads Choozle with a people-first mindset, ensuring that technology strengthens expertise and enables the company’s next era of innovation and customer-focused growth.