Download the Resource
Fill out the form and the resource will open immediately.
Samsung Advertising with Choozle
Harness Samsung and Choozle’s advanced targeting capabilities with the largest ACR dataset from over 72 million US smart TVs. Discover how to elevate your strategy by driving precise advertising campaigns and measurable outcomes.
In this downloadable guide, you’ll learn the impact of Samsung TVs in the US, Automatic Content Recognition (ACR) data, and how to target with a wealth of proprietary data, including location, your first-party data, all linear (broadcast & cable), TV commercial exposure, streaming, and TV and internet service.
Samsung Impact
- 72M+ Samsung smart TVs in the US
- #1 market leader in ACR viewership data
- 126M+ Samsung consumers in the US
- 3.4 U.S. households have at least one Samsung Device
Samsung DSP enables partners to plan, activate, and measure CTV campaigns accurately across:
- Samsung TV Plus
- Samsung Content Network & OTT Apps
- Audience Extension & Cross-Device Targeting
Download the guide today to learn more about ACR data and how to define your optimal reach and performance goals by using LIFT, Incremental Reach, Conversion, and more.
Download today!
Tina Starr – CEO
Tina Starr is the Chief Executive Officer of Choozle, where she guides the company’s strategic direction, operational excellence, and long-term growth. With more than 15 years of experience in marketing, media, and technology, she is known for aligning teams around clear priorities, elevating performance standards, and delivering measurable outcomes for brands and agencies.
Before becoming CEO, Tina served as Executive Vice President of Revenue. She unified Sales, Account Management, and Media Solutions into a single integrated organization designed to improve performance, strengthen client relationships, and drive sustainable growth. She advanced Choozle’s market position by championing transparency, improving inventory quality, and expanding access to advanced measurement, enabling clients to connect investments to real business impact. She also built a deeper leadership bench and supported the advancement of women into senior roles.
Earlier, Tina served as Vice President of Account Management and Strategy, where she developed scalable programs, improved campaign execution, and led teams that consistently delivered stronger retention, revenue growth, and client outcomes. Before joining Choozle, she held senior roles at Next Step and HumanDesign and contributed to Google’s Premier Partner Program, shaping standards that influenced the broader performance marketing industry.
Tina is a collaborative and data-informed leader who combines strategic clarity with operational rigor. She mentors emerging leaders through Upnotch and DECA and has supported organizations such as the American Cancer Society, Habitat for Humanity, and Alpha Chi Omega. As CEO, she leads Choozle with a people-first mindset, ensuring that technology strengthens expertise and enables the company’s next era of innovation and customer-focused growth.