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The Trade Desk + Choozle Partnership

Enterprise DSP power, simplified with Choozle

Why The Trade Desk + Kokai?

Choozle’s partnership with The Trade Desk delivers access to premium open internet inventory enhanced by Kokai, The Trade Desk’s re-architected platform built on distributed AI. Through Kokai, advertisers benefit from audience modeling with Seeds, unified tracking with Universal Pixel, and real-time predictive optimization—all available within the Choozle workflow.

How It Works Through Choozle

The Trade Desk is the global leader in omnichannel media buying. With Choozle, agencies and brands gain streamlined access to Kokai’s enterprise DSP capabilities in a way that’s approachable, flexible, and tailored to your business needs.

Self-service model: Manage campaigns directly in the Choozle platform, with full access to Kokai’s AI-powered tools and premium inventory.
Managed-service model: Let the Choozle team design, launch, and optimize campaigns using Kokai, while you focus on client strategy and growth.

Both models combine Kokai’s intelligence with Choozle’s transparent pricing and expert support.

What You Can Do with Choozle + Kokai

Reach audiences across CTV, video, display, audio, mobile, native, and DOOH.
Activate retail and identity data to connect campaigns to measurable sales.
Use AI-powered decisioning to optimize bids, budgets, and targeting in real time.
Consolidate insights with Universal Pixel, simplifying tracking into a single source of truth.

Why Work with Choozle?

We make The Trade Desk and Kokai accessible for mid-market advertisers. Our platform and services give you the freedom to choose your service model, while ensuring every campaign leverages enterprise-grade DSP capabilities, transparent data, and the intelligence of Kokai for better outcomes.

Tina Starr is the Executive Vice President of Revenue at Choozle, where she oversees the Account Management, Media Solutions, and Sales teams. She brings over 15 years of experience in marketing and advertising, with deep expertise in performance strategy, client success, and revenue leadership. Her integrated approach drives client retention, long-term growth, and a consultative service model that connects marketing efforts to measurable business outcomes.

Previously, Tina served as Vice President of Account Management and Strategy, where she built scalable programs, led high-performing teams, and strengthened Choozle’s approach to campaign execution and strategic planning. She is known for aligning cross-functional teams and delivering results through data-driven decision-making and trusted client partnerships.

She plays a key role in shaping Choozle’s go-to-market strategy and brings a collaborative, outcomes-focused mindset to every initiative.