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Walmart DSP with Choozle

Through our strategic partnership with The Trade Desk, Choozle advertisers can now access Walmart DSP, which combines Walmart’s unparalleled customer data—the largest retailer in the United States—with industry-leading advertising technology.

Reach your most valuable customers with access to Walmart DSP:

150M weekly customers
4.7K+ US stores
#1 Online Grocer
#2 eCommerce platform

In this downloadable guide, you’ll learn about leveraging data from Walmart’s 150 million weekly shoppers, engaging with these individuals at every stage of their customer journey, optimizing frequency to enhance customer experience, and attributing media spending to sales.

You’ll also get the inside scoop on unmatched customer data, information about reaching your most valuable customers with accurate data targeting, and the necessary creative and landing page requirements.

Download the guide today to access all this crucial information while learning about historical data, custom audiences, personas, and predictive analytics.

Tina Starr is the Chief Executive Officer of Choozle, where she guides the company’s strategic direction, operational excellence, and long-term growth. With more than 15 years of experience in marketing, media, and technology, she is known for aligning teams around clear priorities, elevating performance standards, and delivering measurable outcomes for brands and agencies.

Before becoming CEO, Tina served as Executive Vice President of Revenue. She unified Sales, Account Management, and Media Solutions into a single integrated organization designed to improve performance, strengthen client relationships, and drive sustainable growth. She advanced Choozle’s market position by championing transparency, improving inventory quality, and expanding access to advanced measurement, enabling clients to connect investments to real business impact. She also built a deeper leadership bench and supported the advancement of women into senior roles.

Earlier, Tina served as Vice President of Account Management and Strategy, where she developed scalable programs, improved campaign execution, and led teams that consistently delivered stronger retention, revenue growth, and client outcomes. Before joining Choozle, she held senior roles at Next Step and HumanDesign and contributed to Google’s Premier Partner Program, shaping standards that influenced the broader performance marketing industry.

Tina is a collaborative and data-informed leader who combines strategic clarity with operational rigor. She mentors emerging leaders through Upnotch and DECA and has supported organizations such as the American Cancer Society, Habitat for Humanity, and Alpha Chi Omega. As CEO, she leads Choozle with a people-first mindset, ensuring that technology strengthens expertise and enables the company’s next era of innovation and customer-focused growth.