Building Talent from Within
The talent gap in programmatic advertising is a well-documented challenge, impacting businesses that rely on skilled professionals to navigate an ever-evolving landscape. In a recent Choozle blog post, Why the Talent Gap in Programmatic Matters for Your Business—and How to Address It, we explored how this industry-wide issue affects companies and the steps organizations can take to stay ahead. At Choozle, we recognize that addressing skill gaps isn’t just about hiring—it’s about fostering a culture of continuous learning and internal development.
A Culture of Continuous Learning
Choozle’s approach to employee growth is rooted in accessibility, collaboration, and support. To ensure our team members have the tools they need to excel, we’ve implemented several key initiatives:
Unlimited Access to LinkedIn Learning
Every Choozle employee has full access to LinkedIn Learning, providing on-demand training across a vast range of topics—from programmatic advertising fundamentals to leadership and technical skills. This empowers our employees to take charge of their professional development at their own pace.
Peer-to-Peer Learning Through Buddy Programs
New hires and existing employees alike benefit from our buddy system, which pairs individuals across departments to share insights, resources, and real-world experiences. This initiative helps foster a collaborative environment while strengthening interdepartmental relationships.
Leadership-Driven Mentorship
Mentorship is a critical factor in career growth, and at Choozle, our executives have made themselves available to mentor employees. Whether through one-on-one sessions, career guidance, or skill-building discussions, leadership is committed to developing talent internally.
Certification & Training Reimbursements
To further support career progression, we offer reimbursement for role-related certifications and training programs upon approval. This investment ensures that employees can enhance their expertise while aligning their growth with business needs.
Industry Engagement Through Slack Channels
Staying up to date on industry trends and networking opportunities is essential. Choozle has dedicated Slack channels where employees can share industry-related events, webinars, and meetups. This initiative encourages continuous learning beyond internal resources and fosters engagement with the broader programmatic and adtech community.
Growth Tracks for Career Visibility
Choozle has structured growth tracks to provide employees with visibility into what it takes to advance in their careers. These tracks outline both linear and cross-departmental movement, ensuring employees have clear pathways to develop their skills, expand their expertise, and explore new opportunities within the company.
The Impact of Development Initiatives
Investing in skill development not only strengthens our workforce but also contributes to higher employee satisfaction and retention. According to LinkedIn’s Workplace Learning Report, 84% of employees agree, “Learning adds purpose to my work.” Thirst states 93% of employees say they are more likely to stay with an organisation that invests in their career development. By prioritizing learning opportunities, Choozle enhances both individual career trajectories and company success.
A Win-Win Approach
Closing the talent gap in programmatic isn’t just about external hiring—it’s about developing the talent we already have. By providing accessible learning tools, cross-functional experiences, mentorship, and financial support for further education, Choozle continues to build a future-ready workforce.
Ready to take the next step in your career?
At Choozle, we believe in fostering growth, collaboration, and innovation—starting from your very first day. Explore our Careers Page to discover open opportunities and learn more about what it’s like to be part of our dynamic team.
Christine Jones
Christine Jones is a seasoned People Operations professional with more than 15 years of diverse experience in the field. Serving as the Senior People Operations Generalist at Choozle, Christine leads all aspects of People Operations functions, playing a critical role in shaping the company’s organizational culture and enhancing employee engagement. Christine’s expertise encompasses talent acquisition, performance management, employee relations, training and development, benefits administration, key initiatives, and compliance. Committed to fostering inclusive workplaces, Christine strives to ensure every employee feels valued, respected, and empowered to thrive.
