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Jan 21

Announcement: Choozle closes $4.1MM in Series A Funding

We are PUMPED! We just announced the closing of a $4.1 million Series A round of growth financing, and we’re growing fast!

For those who don’t know about us, Choozle’s mission is to make digital advertising easy. Our platform leverages detailed consumer insights to power real-time (programmatic) advertising campaigns across video, mobile, display, and social mediums—all from a single, simple interface. With Choozle, anyone can leverage powerful data-driven tools to execute scalable digital ad campaigns.

We call it Programmatic for the People.

In the last four months of 2014 we experienced a 70-percent month-over-month growth rate and now count more than 100 subscribing clients including Cricket Wireless, SendGrid, Willow Tree, and the agencies Balcom, Brighton, and YouConnex. And, in Q4 of 2014, we added sales and support operations in New York and San Francisco to meet the explosive demand for programmatic advertising solutions.

“Ranging from small businesses to top-tier brands and agencies, our clients are among the most innovative thinkers in marketing today, and their 95 percent renewal rate shows the satisfaction with our platform and execution,” said Andrew Fischer, Choozle co-founder and CEO. “Our goal is to make digital advertising simple, scalable, and effective. And we’ll continue to grow a world-class product and team to support that vision.”

We’ll be using the $4.1 million to further innovate the platform and grow the sales and client success teams to pace market demand. And we’ll be moving into international markets starting with London in Q2 2015.

Choozle has been highly involved in the Colorado startup scene since our inception—and we are excited to accelerate the momentum around our amazing startup/tech ecosystem here on the Front Range.

We were one of the first businesses to set up shop at Galvanize in the fall of 2012 after we landed our angel round of financing! Starting with just four desks on the mezzanine, we quickly grew out of our space, but we still visit that great space often for events. Starting in 2011, Choozle CEO Andrew was highly involved with startup visionaries including Eric Mitisek and other key members as they developed the roots of the now fledgling Colorado Startup ecosystem and community.

Choozle is highly active in local meetups including Denver Ad-Tech, Denver Startup Week, and Andrew was recently featured at Denver Founder’s Forum. Choozle is also a proud member of the Entrepreneurs Foundation of Colorado (EFCO).

Great to be part of the thriving Denver startup world!

About The Author

A seasoned digital media entrepreneur, Andrew Fischer is the CEO and Co-Founder of Choozle, the leading self-service programmatic digital marketing platform which now powers media execution for over 800+ global advertisers. Prior to Choozle, Andrew co-founded and built the RGM Alliance, a premium focused online advertising network that reaches over 120 MM consumers in the US. Andrew holds a BA in Economics from Vanderbilt, and an MBA from UCLA’s Anderson School of Business.