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Aug 24
How to analyze your holiday campaigns

How to analyze your holiday digital marketing campaigns

Post-holiday: Use retargeting to reach more consumers likely to convert after the holidays.

Throughout the year: Find out where most of your conversions come from.

Learn for next year: Check your bids and find out what tactics impacted them the most.

The holiday season is a huge retail event to capitalize on, but how can you improve your most successful campaigns and apply what you learned to the post-holiday season, throughout the rest of the year, and on to the next holiday season? Download our infographic to learn year-round holiday digital marketing strategies and optimization tips!

About The Author

Megan Sullivan-Jenks is director of marketing & communications at Choozle – Easy Digital Advertising®. A self-proclaimed tinkerer, Megan's a problem solver for marketing and advertising strategies and execution. From nonprofits to consumer goods and software, she's an expert at creating online and offline marketing & communications strategies that are engaging and results-driven. Outside of the office, Megan rolls up her sleeves to enjoy all things DIY like sewing and woodworking.