Getting a new digital advertising campaign off the ground, whether it’s your first or 31st, is a process. Designing new ads and landing pages, building new audiences, trying out new strategies, optimizing the campaign after launch, tracking performance—you get the picture.
For new users, resources like Choozle Academy, our CPM Cheat Sheet, and the Choozle Campaign Planner are great places to start. Alternatively, for Choozle pros, gathering historical data is a great step. But after you’ve exhausted all of those resources, how do you know what comes next?
We know it can be confusing, but the good news is that we’re here for you. The solution? A series of round-trip tips that highlight exploration, execution, optimization, and tracking. Choozle newbies and seasoned pros alike can benefit from following this four-step formula with each new campaign.
Download the infographic below and keep it nearby so that next time you’re launching a new campaign, you can stay on-track and on-target.