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Apr 17
Paid search versus paid display

Paid search vs. paid display

Knowing and understanding the differences between paid search and paid display is an essential part of running successful campaigns across the board. This webinar defines both paid search & paid display, and provides a top-down perspective on the customer funnel. We’ll also dive into how to use search and display in tandem to support your overall digital marketing strategy.

About The Author

Megan Sullivan-Jenks is director of marketing & communications at Choozle – Easy Digital Advertising®. A self-proclaimed tinkerer, Megan's a problem solver for marketing and advertising strategies and execution. From nonprofits to consumer goods and software, she's an expert at creating online and offline marketing & communications strategies that are engaging and results-driven. Outside of the office, Megan rolls up her sleeves to enjoy all things DIY like sewing and woodworking.