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Legal Advertising

Building an advertising strategy within the legal industry is challenging. However, it’s still possible to reach clients right when they search for your services if you have the right tools. This downloadable guide will show you how to drive high-quality leads to craft effective legal digital advertising campaigns.

This guide outlines our best practices, including Data Targeting, Connected TV Advertising, Contextual Targeting, and CRM Targeting.

You’ll learn how to reach new audiences by utilizing data targeting; how to deliver big-screen experiences to highly engaged audiences on devices like Roku, Amazon Fire, and Apple TV with connected TV advertising; how a set of tactics allows you to place ads on sites with content related to the product or service you’re advertising with contextual targeting; and you’ll learn how to import the data you’ve collected directly from customers, target valuable users, and create highly targeted custom audiences with CRM targeting.

Download this guide to see what a solid digital advertising strategy can do for your firm. You’ll also find access to the link to our blog featuring Dean Boyd Law Firm to learn more.

In addition to legal advertising, Choozle can help you with other specific advertising like automotive, audio, native, and more. In the automotive advertising guide, you’ll learn about offline attribution, third-party data solutions, geoframing and retargeting, private marketplace and email ads, and campaign optimizations.

In the audio advertising guide, you’ll learn about awareness focus, optimal length, brand-safe environment, file formats, private auctions, and more.

Native advertising will explain how native ads are designed to blend into a publisher’s website, so the content-focused approach allows marketers to leverage blogs, articles, and whitepaper downloads.

Many ask if they need digital advertising. The short answer is yes. Why? Digital advertising offers numerous benefits and advantages that make it essential for businesses looking to reach their target audience effectively today. Some reasons include:

A wide reach
Targeted advertising
Measurable results
Cost-effectiveness
Flexibility and control
Engagement and interactivity
Adaptability to consumer behavior
Global reach with local targeting

If you want to learn more about legal advertising and how it can help, download the guide today!

Tina Starr is the Executive Vice President of Revenue at Choozle, where she oversees the Account Management, Media Solutions, and Sales teams. She brings over 15 years of experience in marketing and advertising, with deep expertise in performance strategy, client success, and revenue leadership. Her integrated approach drives client retention, long-term growth, and a consultative service model that connects marketing efforts to measurable business outcomes.

Previously, Tina served as Vice President of Account Management and Strategy, where she built scalable programs, led high-performing teams, and strengthened Choozle’s approach to campaign execution and strategic planning. She is known for aligning cross-functional teams and delivering results through data-driven decision-making and trusted client partnerships.

She plays a key role in shaping Choozle’s go-to-market strategy and brings a collaborative, outcomes-focused mindset to every initiative.