Global digital advertising campaigns
Facebook Instagram X-twitter Linkedin Youtube Global digital advertising —specifically, programmatic—ad spend is expected to reach $46 billion worldwide this year. With programmatic on the rise internationally and the GDPR going into effect, advertisers will benefit from learning the best practices for running campaigns on a worldwide scale. Get the best tips and tricks from Choozle experts in […]
New features: Cross-device targeting & Conversion Library
The holiday season is quickly approaching, and we know that it’s important for marketers to be able to track every campaign’s reach and ROI. With this in mind, we’ve added two features to the Choozle platform to help in your campaign management: Cross-device targeting and the Conversion Library. Facebook Instagram X-twitter Linkedin Youtube What is […]
Inside the new Choozle office
Facebook Instagram X-twitter Linkedin Youtube We’re officially moved into our new headquarters at Catalyst HTI in Denver, CO, and we’re excited to show you around the new Choozle office. The neighborhood Our new neighborhood, River North (fondly referred to as RiNo) is one of the biggest art hubs and up-and-coming districts in Denver. Named as a top neighborhood to […]
Choozle’s Denver Startup Week events (includes puppies)
Facebook Instagram X-twitter Linkedin Youtube It’s almost the most wonderful time of the year: Denver Startup Week! With sessions each day from Sep. 24th to the 28th, Denver Startup Week brings together professionals from startups and beyond for a free conference with six tracks: Designer, Developer, Founder, Growth, Maker, and Product. “Denver Startup Week is about […]
Data what? How to efficiently utilize data with Choozle
Facebook Instagram X-twitter Linkedin Youtube Have you ever wondered what strategies to utilize within Choozle to maximize your use of data? In this webinar, we’ll discuss how to digest the volume of data in our system to scale your optimization and management efforts efficiently, as well as how branded data, purchase behaviors, and exclusions can help empower […]
HTML5 troubleshooting and best practices
Facebook Instagram X-twitter Linkedin Youtube HTML5 is a type of display creative with unique variables and optimizations. In this webinar, we’ll talk through HTML5 best practices common troubleshooting questions for uploading this creative within Choozle.
What are ad tags?
Facebook Instagram X-twitter Linkedin Youtube If you’re in the digital marketing and advertising space you have probably heard the word ‘AD TAG’ thrown around. (We’re guilty of it.) But what does it mean and how is it used? Here is the ‘What’, ‘How’, and ‘Why’ behind tags. WHAT? An ad tag is a snippet of […]
Universal Data Catalog
Facebook Instagram X-twitter Linkedin Youtube Advertisers are armed with massive amounts of CRM, online, and offline data. It’s our mission to guide them in finding highly valuable audiences to achieve positive outcomes within their digital advertising campaigns. Choozle’s Universal Catalog provides access to industry-leading third-party data audiences at scale and accuracy to deliver relevant ads […]
What is retargeting?
Facebook Instagram X-twitter Linkedin Youtube We’d all like to think that every single person that comes in contact with our business follows a very straight and orderly path to purchase. Someone visits our site for the first time, buys a product, and is a lifelong customer from then on out. But in reality, the buyer’s […]
The building blocks of a programmatic advertising campaign
Facebook Instagram X-twitter Linkedin Youtube Getting your first programmatic advertising campaign off the ground can seem like a complicated process, but in reality, it’s really all about sticking to the ABCs: Audience, Budget, Creative. Leverage the technology within the Choozle platform to build powerful, effective, real-time digital advertising campaigns in just a few steps.
