Marketers monitor ROI more closely during the holiday season than any other point of the year. We've compiled the digital...
read more →
Megan Sullivan-Jenks, Director of Marketing, Choozle: Let’s start with the basics. In a nutshell, what are organic marketing channels and...
read more →
Programmatic advertising offers many benefits beyond faster reporting times and real-time optimization. The total number of benefits provided by programmatic...
read more →
The holiday season is upon us and we know that every hour matters for marketers during this busy season. We've...
read more →
Megan Sullivan-Jenks, Director of Marketing at Choozle: We have a lot to cover, so let's get right to it. What marketing strategies...
read more →
Choozle is a business just like any other, and our B2B marketing and digital advertising strategies reflect that. As part...
read more →
How do in stream and in banner video ads stack up against each other, what are the differences, and how...
read more →
Digital advertising creative is a key aspect of any campaign, drawing the audience to engage with your overall campaign goals....
read more →
In an era of seemingly endless drama surrounding data targeting, many would think that the easiest route would be to avoid...
read more →
For campaign optimizations, you know the drill: Upload assets at least 72 hours prior to launch, wait 5-7 days to...
read more →
Ever since the first banner ad emerged in 1994, the digital advertising world exploded with new terminology seemingly going the...
read more →
We know marketers are constantly faced with improving the reach and performance of the campaigns you're running. With this in...
read more →
In programmatic advertising campaigns, the goal is often clear: to increase conversions and engagement. However, not all digital marketing conversions...
read more →
The golden rule of holiday digital marketing: Things will always be more chaotic than you think they'll be. Get prepared...
read more →
We know that, as a marketer, you're tasked with improving the reach and performance of your digital advertising campaigns on...
read more →
« Previous Page — Next Page »
The latest in digital advertising trends and best practices.
Choozle Newsletter
Your guide to the ins and out of programmatic advertising. In plain English.
Follow Us
Become an expert digital advertiser one post at a time.